It all started in 2009, when John, our CEO, found that operators weren’t head over heels about their ticketing machines. John believed it was time to revolutionise ticketing, to use cloud technology to make things simple for the operator.
Now Ticketer is the UK’s largest ETM supplier outside London, with ticketing machines on buses across the UK, from Cornwall to the Hebrides. And it’s not just buses. In fact, there are Ticketer software and devices on every form of public transport, including trams, trains, hovercraft, and horse trams. Yes, horse trams.
Whatever the size of fleet, whatever the form of public transport, we’re by the side of operators, keeping their businesses moving forward through our innovative public transportation technology.
Our mission is to make public transport personal. Because, for operators, and passengers, it is. It’s getting someone to work without stress, or home in time for tea, and making it so easy they’ll always use public transport. We’d love you to get on board.
Ticketer is founded
Implemented traffic light priority for the first time
Schedule adherence made available
Launched the handheld ETM
Introduced the QR code reader
Launched contactless transactions
Released the ZipTrip passenger app
Became the UK’s largest ETM supplier outside London
Issued our billionth ticket
First dual sterling/euro contactless payment made using Ticketer
First Tap on/ Tap off contactless roll out
Issued our two billionth ticket
We’re committed, some might say obsessed, with making public transport better, for both operators and passengers. We’re continuously improving and innovating, so that as things change, like account based ticketing and frictionless travel, our operators are ready.
When we develop our technology, we have a saying: “perfect for purpose.” That means it’s innovative technology, but it works in the real world without you having to be a techie. It’s built to be reliable and easy to use for drivers and operators, because the most sophisticated tech should feel simple.
We’re future facing but we do things with a nod to the past. You’ll see it in the way we stick to our word, and do things for the right reason (even if that doesn’t put cash in our pocket), like including ongoing updates without extra charge.